DEC, 2024
Shor Safari
Shor Safari is a playful learning experience, allowing kids to match animals with their habitats, unlocking mesmerizing animal sounds with each correct pair.
TOY DESIGN
ACADEMIC
TYPE
Academic Project
TEAM
Individual Project
TIMELINE
4 weeks
CATEGORY
Toy Design
How It Works
Match the animal's head with the correct colored body
Rotate to lock the head and body together.
Align the head and body pieces carefully.
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Attach the head and body by inserting the connector.
Place the completed animal into its correct slot (shelter illustration) on the Container.
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Enjoy the animal sound.
Existing Toys
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Sensory overload with minimal skill development
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Limited engagement and creativity; unsafe design
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Excessive plastic use with outdated mechanisms and poor tactility
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Promotes passive learning; lacks inclusive design
Interviews(Asha Workers)
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Children mainly play with simple toys (balls, blocks, cars, kitchen sets)
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Toys often break easily, may be unsafe, and lack learning value
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Parents rarely buy toys; children use household items instead
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ICDS allocates very limited and less funds for toys
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Low budgets result in poor-quality or insufficient toys
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Lack of age-appropriate learning.
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Workers are sometimes busy with administrative tasks.
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Current AI toys have poor tech, limited interaction, and rely heavily on the internet
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Privacy concerns make parents hesitant; smart speakers feel over complicated
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Many tech toys fail to engage children
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Need simple, open-ended toys that introduce STEM
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Should build problem-solving, sequencing, and motor skills
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Toys must grow with the child’s abilities
Matching slot
Correct slot
Basic Geometric shapes
(cylinder, pyramid, cuboid)
LED GLOW as per
Color combination
Ideas that didn't made the cut
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Its intuitive but not engaging enough.
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Lacks feedback the single light feedback is not interesting enough for the kids
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Use of very basic shapes makes it very boring for repeat play.
Animal Body
Tactile body cover
Animal end body
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Lack of feedback leads to quick disengagement.
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The generic animal body needs recognizable features for better animal matching.
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Labels (e.g., "Rough") are needed to connect textures to concepts.
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Materials like jute rope may easily fray and soil.
Decisions that shaped the final Product
Market Research
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Changed head to square form to provide a better three pinch grip for small hands.
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Changed mechanism from individual bodies to a single platform to cut down on costs.
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Used reclaimed wood for sustainability and better durability.